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EA Trademarks New Need for Speed Title

Need for Speed

The title of the next game in EA’s Need for Speed racing series may have been revealed, after the publisher this week filed a European trademark for Need for Speed Arena.

According to the European Union Intellectual Property Office, the studio has applied for a trademark for the title in Nice classes nine and 41. These cover a broad range of goods and services, but most significantly, video game software and online video games.

The original game in the long-running series was released back in 1994, and has spawned many successors and spin-offs, including a 2014 full-length feature film starring Aaron Paul.

The latest entry in the franchise, Need for Speed, was released last year for PS4, Xbox One and PC, and is considered a full reboot of the series.

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