Call of Duty: Infinite Warfare sales in November were down 51 percent year-on-year compared to the release of Black Ops III, market research firm the NPD Group has today confirmed.
The news comes via a press release issued by financial services company Cowen Group, who cited the firm’s November figures in its report, which also informed investors the franchise’s sales were 17 percent below their initial estimations.
The full data from NPD itself is not yet available, as it is believed the company attached a strict confidentiality clause to its November report – following widespread second-hand reporting of its October figures.
In response to the news, analyst at marker research firm Niko Partners, Daniel Ahmad, said on Twitter: “Call of Duty saw a very huge decline in the US… [it’s] not great at all for the franchise.
“This issue is that other games didn’t really make up for the decline. So the whole industry was down because of this. I think that’s what a lot of people miss. This isn’t a ‘good’ thing as some people have already said when overall spend is down.”
However, he added: “It’s important to keep in mind that the numbers below do not account for digital sales, nor digital purchases in game through the lifecycle.”