Yes, you read that right, Sony have registered trademarks for a PlayStation 6, 7, 8, 9 and even 10.
In all fairness Sony are probably just covering all their bases and making sure the trademarks are filed. We actually thought they did this back in 2012 when they also registered PS4, PS5 and something called ‘Orbis’, the latter of which never saw the light of day.
Orbis and Vita. Get it? What do you mean nobody speaks Latin anymore? Since when?
As we know PS5 is real, Holiday 2020 will be here before we know it, therefore it makes sense for Sony to ensure they have their trademarks ready. In truth nobody knows what the industry is going to look like after the PS5, will consoles still be a tangible thing? Will streaming how taken over? They said that back during the PS3 era, yet the appetite for consoles is very much alive in 2019.
While it does give us a tantalising look into Sony’s long-term plans, it’s important to point out that trademarks are just that. They are just names, titles if you like, they don’t actually have to end up being consoles. They don’t actually have to end up being anything at all. Look at ‘Orbis’ for example, some speculated this was going to be the name of the PS4 or a successor to the Vita. Nearly eight years later, we’re still none-the-wiser and chances are this trademark will never be anything. Times have changed.
It does however confirm Sony’s confidence in their PlayStation brand is stronger than ever, but it doesn’t necessarily tell us what that could look like post PS5. Brands evolve and PlayStation will be no different, neither will Nintendo or Xbox in time.
We believe games consoles will be around for quite a while yet. We’re almost certain that we’ll be writing a similar article in several years about the same subject prior to release of the PlayStation 6. But beyond that? We wouldn’t like to hazard a guess.