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Battle Between Verizon and AT&T NYT Crossword Clues and Answer

Battle between Verizon and AT&T, e.g. crossword clues and answer.

Appearing in the July 6, 2025 edition of the NYT Crossword, the clue we’re working with is “Battle between Verizon and AT&T, e.g.” at 37D. The answer is only five letters long, and both Verizon and AT&T, if you weren’t already aware, are major telecom giants in America. As an American, you’ve probably used a SIM card from one of these companies. But what kind of battle are we talking about between Verizon and AT&T here? Here’s the answer you’re looking for!

Battle Between Verizon and AT&T Crossword Clue Answer

ADWAR is the answer to the “Battle between Verizon and AT&T, e.g.” clue.

Ad war or war of ads is a comparative advertising tactic to criticize a competitor’s product. The battle between Verizon and AT&T in the clue most definitely refers to the ad war during 2009-10. Both companies claimed their services were better than the other’s, and it was a game of one-upmanship. There were even lawsuits involved.