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Super Mario Run Revenue Forecast Downgraded by 75%; Nintendo Shares Close 4% Down

Super Mario Run

Despite seeing nearly three million downloads on its launch day alone, analysts have significantly downgraded their expectations for Nintendo’s Super Mario Run.

Market research firm SuperData initially projected first-month revenue of up to $60 million, but following the release of launch-day data, the company has adjusted its estimates to $12-15 million.

In its updated report, SuperData said: “Based on the early numbers we see coming in and the response from consumers, we expect Super Mario Run to initially earn on the lower end of our forecast, around $12-15M in its first month.

“Requiring to ‘always be online’ is prohibitive and the game is still a bit too heavy-handed for quick-play on a phone.”

The firm also said that it expects Nintendo to announce a discount for the title in the new year “to keep momentum”.

Meanwhile, Nintendo shares fell five percent following the release of the title – wiping an estimated $2bn off its market value – before slightly recovering to close at four percent down.

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